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What's Hot
New Product Launch Spiffer Cell Phone Strap
Westport CT – Spiffer® Beauty announces its new Cell Phone Strap Manicure Pen. To cater to the worldwide boom in cell phones and the demand for cell phone charms and accessories, Spiffer announces its new “functional charm” Spiffer. It easily connects to the strap loop or antenna of any cell phone and offers the always needed convenience of a nail file, cuticle pusher, nail cleaner, and ball point writing pen. This new Spiffer with its spring-close lobster-claw clasp also works great for keys, purses, wallets, note pads, zipper-pulls, PDA’s and other digital accessories. See it Here
New Product Launch Spiffer New Mini Travel Beauty Accessory
Westport CT - Spiffer Beauty announces its new Micro-Mini Manicure Pen. This new travel size beauty accessory combines a nail file, cuticle pusher, nail cleaner, and ball point writing pen in one small package. Airline approved for carry-on, it is only four inches long weighing less than an ounce. “I Love It” exclaims a New York executive “This is perfect for my smallest purses and pockets, and it’s always handy for a quick-fix on the go!” “Great for School!” adds a teenager. Introduced nationally at Bed Bath & Beyond Stores with great success, it is now available nationwide. Spiffer Beauty is a fast growing division of Innex Corporation based in Westport CT and has growing distribution in the US, Canada, UK, EU, Australia, Korea and the Philippines. See it Here
Editorial Review Pop Star Magazine
Skin Deep! Doubled Up Makeup! 2-in-1 Beauty Tool! Spiffer Key-Chain Spiffer has come up with the ultimate multi-purpose beauty must-have, in the form of a ballpoint pen! Yup! The cap is actually an emery board, cuticle pusher and nail cleaner all in one – and there’s a key ring to hang it right on your bag, so there’s now excuse now for untamed nails!
New Distributor New Nationwide Distribution
Editorial Review Teen People Magazine
JESSICA SIMPSON's nails are nick-free thanks to the Spiffer Manicure Pen. Shown is a photo of Jessica Simpson with a Spiffer Manicure pen. Marie Claire
File nails, push cuticles, clean nails and write a memo. Perfect for a busy schedule. Visit www.spiffer.com
New Distributor New UK Distributor
Editorial Review Self Magazine
Self Freebies! Presents! Marie Claire
File nails, push cuticles, clean nails and write a memo. Perfect for a busy schedule. Visit www.spiffer.com Editorial Review Self Magazine
1 fix when life hands you lemons multitasking musts Put oomph in your key chain Take advantage of your always-handy key ring and add a few other must-haves to the mix: a manicure pen by Spiffer includes a never-to-be-lost-in-the-abyss-of-your-bag nail file, cuticle pusher and nail cleaner. Teen Vogue
No Problem! With the new Spiffer Manicure Keychain, a quick touch-up is always at your fingertips. The Spiffer Keychain includes a built-in nail file, cuticle pusher, nail cleaner and ballpoint pen. Never be stuck with a broken or chipped nail again! Sponsorship Toronto Film Festival
Television Review ABC 13 Eyewitness Television News Live at 5
Finally a solution for the ultimate dilemma. Ever broken a nail and couldn't find your nail file fumbling through your purse? Well now the Spiffer nail file and writing pen all in one. Does it work? Let's put it to the test! -Don Nelson Editorial Review College Store Magazine
Much more than a pen! Spiffer Manicure Pen: This hot selling new ballpoint pen has a nail file, cuticle pusher and nail cleaner discreetly built-in to the cap. New Product Release Spiffer Keychain Manicure Pen
Spiffer Beauty, a division of Innex Corporation launches its newest product, the Spiffer Keychain Manicure Pen. This new 5-in-1 tool for women uniquely combines a carbide emery board, cuticle pusher, nail cleaner, writing pen and a key ring. Now those commonly needed nail manicure items and a handy writing pen are always at your finger tips. Even if all you carry is your keys you can still fix those "nail emergencies" or jot down a note with the newest Spiffer Keychain! See it here!
Editorial Review Health Magazine
The write Manicure Admit it: You've tried staying awake in meetings by cleaning your nails with a pen cap. Next time, bring the Spiffer City Style Manicure Pen into the conference room with you. The pointed end of the cap is really a cuticle pusher, while the clip doubles as a file and an under-nail cleaner. Plus you can actually write with it, in blue or black ink. How clever is that? $3.99 at drugstores or www.spiffer.com. NOTE TO SELF: This pen can help keep nails in shape.
Teen Vogue
A writing pen and then some... +nail file +cuticle pusher +nail cleaner Do a quick-fix then write a letter with the new Mini-Spiffer Manicure Pen. This cool accessory fits in the smallest, trendiest bags or the pocket of your favorite jeans - totally convenient! In 40+ colors at drugstores and spiffer.com. New Distribution Duane Reade
Editorial Review
Lucky
Sponsorship 2003 Oscar Awards
Custom made Spiffers were given to all the attendees of the Entertainment Weekly Oscar Party Editorial Review
Paper City Magazine
The Spiffer is a must-have for a mani on the go. This all-in-one manicure pen includes an emery board, cuticle pusher and a fingernail cleaner in its cap. And since it really is a writing implement that won't be construed as a weapon, you can even get it through security checks - no questions asked. Sponsorship 2003 Oscar Week
Editorial Review
Celebrity Hairstyles For complete nailcare, look no further than the tip of your pen! Spiffer Beauty introduces their innovative new multi function Manicure Pen - the ultimate portable, discreet, and always-accessible fashion accessory. The cap of this high-quality ball point writing pen has a built-in emery board, cuticle pusher, and nail cleaner that's ideal for hangnail emergencies, quick touch-ups, or just to play around with when you're bored. Available at specialty stores and select mass-market outlets nationwide. Sponsorship
45th Annual GRAMMY Awards New Distribution
Happy Harry's Discount Drug Stores Editorial Review
Ebony Magazine April 2003 Tears or chips won't slow you down with the new Spiffer Manicure Pen. Do a quick-fix mini-manicure and then write a letter with this new accessory! Editorial Review
Seventeen magazine, Prom Issue
NO ORDINARY PEN Sponsorship
Fashion Week 2003 in New York City Editorial Review
Fashion 18 Magazine One beauty pick-me-up you can always count on is groomed nails. So anything that works in aid of that is in our good books. There's also the Spiffer Manicure Pen, a nail kit (file, cuticle pusher, and cleaner) on the cap of a pen. Sweet for busting out when you're on the phone. Editorial Review
Teen Tribute The Write Stuff Spiffer Manicure Pen makes nail care during class a breeze. The pen includes a nail file, cuticle pusher and nail cleaner.
Press Release Press Release December 9, 2002 SPIFFER MANICURE PEN NOW AVAILABLE AT ECKERD DRUGS
New York, New York (December 2002) – Spiffer Manicure Pen, the hottest new multifunction grooming tool, has added Eckerd Corporation to its list of distributors. Eckerd, the fifth largest drugstore chain in the US with over 13 billion dollars in sales, operates over 2600 drugstores in the northeast, southeast, Texas and Sunbelt: Eckerd and Genovese Drug Stores. click here for full story...
Editorial Review
Family Circle Featured in Beauty & Fashion Know-How.
Pretty up your mits with the latest products. Tend nails wherever, whenever with a Spiffer Manicure Pen.
Editorial Review
ELLE Girl Featured in ELLEgirl's wish list, 15 fab fall finds.
Editorial Review
YM Magazine
Editorial Review
GL (Girls Life magazine) Featured in Beauty Look of the Moment
Editorial Review
Jane Magazine Featured in I gotta have it section
Television Coverage April 18, 2002
Awards Winner of the Best New Product
Awards Finalist
Editorial Review
InStyle Magazine Featured in the Thinking Small section.
Announcement January 7, 2002 Spiffer City Style manicure pen
New "City Style" features a black body giving a sleek classic look , new rich fashion color caps and a new styled package making it perfect for the office or around town. The new color caps in plum, turquoise, smoke, and sky blue combined with the discreet and always handy features of a nail file, cuticle pusher, and nail cleaner neatly hidden into the cap of a high quality black ink ball point writing pen, make it a great gift for any woman. Editorial Review
ELLE Magazine Smart Pen - Unseen and Unknown! Editorial Review Fall 2001 Featured as HANDY! in the "win cool stuff" section. Announcement July 13, 2001 Spiffer picked by MGM exectutives to promote top new movie Editorial Review June 8, 2001 Featured in the Scout section as "HOT GADGET" Hangnails be gone! Not only does the gismo fit into the tiniest purse, but " you can do your nails in front of your boss or teacher and they'll never know." Editorial Review May 2001 Featured in the Beach Beauty section. Editorial Review May 2001 Featured in the Nail Picasso section Bond girls, this is for you. The Spiffer Manicure Pen writes like a regular pen, files your nails, and pushes back your cuticles. Uh-huh. Editorial Review June 2001 Featured in the Your Looks section: Nail Guard Disaster! Check out the newest nail-lovers' secret weapon: The Spiffer Manicure Pen combines everything you need for perfect nails in the tip of a ballpoint pen- so Charlie's Angels! Hidden in the innocent-looking cap is a built-in emery board, cuticle pusher and nail cleaner. Editorial Review September 2001
Editorial Review Friday June 1, 2001 Featured in the Top Notes section: THE MIGHTY PEN Editorial Review June 2001 Featured in the Product spotlight:
Editorial Review Friday June 1, 2001 Featured in the Top Notes section: THE MIGHTY PEN Editorial Review Sunday May 27, 2001 Compass section: Nail-philes Editorial Review Sunday March 18, 2001 Featured in the Styles Section:
Press Release Press Release Tuesday November 28, 3:49 pm Eastern Time Spiffer Sparks a New Revolution in Beauty Accessories This patented accessory is the first and only product to bring together the utility of a high-quality ballpoint pen with the convenience of fingernail beauty accessories. Built into the multi-purpose cap is a flexible nail cleaning tip, a concave cuticle pusher for effectiveness, and an extra long lasting carbide emery board. The styled colors and fashionable package design make it a perfect accessory for women teenage and older. The Spiffer(TM) manicure pen was created out of necessity for today's woman who is always on the move and prefers not to be weighed down with all the bulky and awkward traditional beauty accessories. click here for full story...
Press Release FlashNews-Wireless Flash Thu, 07 Dec 2000 12:26:10 -0800 NEW PEN DOUBLES AS NAIL FILE Check back here for more Spiffer™ news and press releases. |
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